Wrestling Observer’s Dave Meltzer has indicated that last week’s Strikeforce: Carano vs. Cyborg event was exceptionally popular: garnering the most searched items on Yahoo! and Google, breaking Showtime ratings records, and breaking Yahoo! Sports MMA hits records. Note: Wrestling Observer content requires a low, monthly based subscription fee to access the content in its entirety – it’s a […]
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UFC 106: Lesnar & Tito, Big PPV Potential
Yesterday, it was leaked, and then confirmed by various sources, that Shane Carwin is indeed Brock Lesnar’s next opponent. The bout will headline UFC 106 on November 21st from Las Vegas, Nevada; the same night that Tito Ortiz is reportedly set to take on Mark Coleman. Carwin was supposed to face Cain Velasquez at UFC 104 in […]
Weekend TV Ratings Wrap-Up (Spike, Showtime)
Spike Wins Head-to-Head with Showtime Spike TV has claimed a clean sweep over MMA programming rival, Showtime, in last Saturday’s head-to-head battle, which pitted its UFC 100 replay against Showtime’s live Strikeforce: Carano vs. Cyborg fight card. Spike’s UFC 100 replay drew an average of 2 million viewers and 513,000 in the key 18-34 demographic, while Strikeforce on Showtime drew an average […]
Carano vs. Cyborg: Payout Perspective
Welcome to another edition of Payout Perspective as today we cover Strikeforce: Carano vs. Cyborg. The event itself was something of an experience that Strikeforce President Scott Coker will be happy to forget. The fight card was plagued with a series of injuries and testing mishaps that forced the cancellation of two additional title fights and […]
Exploring a Possible UFC-WEC Merger
The talk of a potential merger between the UFC and the WEC has increased dramatically over the last few weeks, thus MMAPayout has decided to explore the idea and potential consequences of such a deal. Since Zuffa bought the WEC in 2007, the idea has been to run the company as a completely separate entity to the […]