The adjusted viewership for Saturday night’s PBC primetime telecast on NBC drew 2.9 million viewers. The show peaked with 3.4 million viewers. The ratings reflect a 15% drop from its debut in March which drew an average of 3.4 million peaking at 4.2 million. NBC Sports PR tweeted out further info: Sat.’s #PBConNBC averaged 2.9 […]
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PBC on NBC draws 2.62 million viewers, down from network debut
The second event for Premier Boxing Champions on NBC network television drew 2.62 million viewers in Live + Same Day ratings according to Television By Numbers. It also drew a 0.7 rating in the 18-49 demo and 3 share for its 8:30pm-11:00pm airing. The ratings are down from its debut in March of 3.13 million […]
Plaintiffs in Zuffa antitrust case file opposition to motion to transfer venue
The Plaintiffs in the Le v. Zuffa, LLC (and related) antitrust case(s) have filed its opposition to Zuffa’s Motion to Transfer Venue to Las Vegas. Its main argument is that the forum selection clauses in the plaintiffs fight contracts are inapplicable in this antitrust action. Earlier this year, Zuffa filed a motion to transfer venue […]
The Interview with Professor Nicholas Watanabe
MMA Payout had the opportunity to speak with University of Missouri professor Nicholas Watanabe. His most recent study focuses on research related to the PPV habits of UFC fans as opposed to those that attend live events. The results are interesting. Notably, his findings suggest that Heavyweights draw more on PPV than other weight classes. […]
Fertitta talks UFC drug policy in SBJ
In its latest issue, Lorenzo Fertitta spoke with the Sports Business Journal (subscription required) on the UFC taking a tougher stance on drugs. Fertitta shed some light on the need for a new policy after the spate of failed drug tests. While there was nothing in the article that added on to what the UFC […]