The Professional Fighters League drew just 356K on Thursday night per Programming Insider. The telecast aired the finals of the Heavyweight, Lightweight and Middleweight Divisions. The telecast drew 0.08 in the A18-49 which is estimated at just over 100K viewers. Notably, the lead-in on Thursday was the Little League World Series which overran its scheduled […]
ESPN
UFC 318 Prelims tops A18-49 demo
UFC 318 PPV Prelims topped the A18-49 demo on Saturday night gaining a 0.39 share (~516K-~530K viewers) of the vaunted youth demo per Programming Insider. It was better than the WNBA All-Star Game which aired that night on ABC. However, the WNBA All-Star game drew better in the A25-54 category drawing a .50 share (~611K […]
UFC on ESPN 70 Prelims draw 661K viewers
UFC Fight Night Nashville which took place on Saturday night drew 661,000 viewers for the prelims on ESPN. It was 4th overall in the A18-49 demographic per Programming Insider. While the main card saw Derrick Lewis serve up another KO, it was the prelims which drew the higher prime time rating. The prelims drew 0.19 […]
UFC 313 Payout Perspective
Welcome to another edition of Payout Perspective. This time we take a look at UFC 314 at The T-Mobile Arena in Las Vegas, Nevada. New Champ Magomed Ankalaev wrested the UFC Light Heavyweight Championship away from Alex Pereira. It was a lackluster performance by Pereira on a night when many believed he would easily take […]
UFC on ESPN 60 bonuses
UFC on ESPN 60 took place at The Apex in Las Vegas on Saturday. The promotion gave out 4 bonuses on a lackluster night of fights. Headliner Virna Jandiroba made good use of her main event status with a submission victory over Amanda Lemos. It was the strawweight’s second performance of the night in her […]