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Company Profile

Sponsorship Spotlight: Toyo Tires

June 2, 2011 by Jason Cruz 2 Comments

MMA Payout had the opportunity to get in touch with Chief Operating Officer Marty Furman of Toyo Tires, USA Corp. He talks about its sponsorship with the UFC and Anthony “Showtime” Pettis. MP: Where are your headquarters? When was Toyo Tires founded? How many employees? Toyo: Toyo Tires started back in 1945, in Osaka, Japan.  […]

Filed Under: Apparel, Company Profile, Featured, social media, Sponsorship Spotlight, Twitter, UFC

Sponsorship Spotlight: VXRSI

May 13, 2011 by Jason Cruz 2 Comments

MMA Payout had the opportunity to speak with the owners of clothing brand VXRSI. Dano Dejos (Founder and Creative Director) and Karlo Reyes (CEO and Partner) discuss the VXRSI brand and its vision. MP: When was VXRSI founded? How did you come up with the name? Any concern that potential customers will not be able to […]

Filed Under: Company Profile, Featured, Sponsorship Spotlight

Sponsorship Spotlight: Cagehero

March 3, 2011 by Jason Cruz 5 Comments

MMA Payout had the opportunity to speak with Mark Mastrandrea about his company Cagehero. Founded in 2010 along with Ian Parker, Cagehero t-shirt designs are not the usual MMA brand of skull and crossbones design. MP: When was Cagehero established? How long have you been in business? Where are your offices? CH: Ian Parker and […]

Filed Under: Apparel, Company Profile, Featured, marketing, Sponsorship Spotlight

Sponsorship Spotlight: XBox 360

February 22, 2011 by Jason Cruz 5 Comments

MMA Payout had the opportunity to contact Mary Renouf of the Global Brand Marketing department of XBox for a Q&A about its recent sponsorship of Demetrious “Mighty Mouse” Johnson at UFC 126. Johnson defeated Kid Yamamoto in the second match ever aired on UFC’s Facebook page. MP: How did you decide to sponsor Demetrious Johnson? […]

Filed Under: Company Profile, Featured, marketing, Sponsorship Spotlight

Sponsor spotlight: Safe Auto Insurance – Part 1

November 30, 2010 by Jason Cruz Leave a Comment

MMA Payout had the opportunity to speak with first time fight sponsor Safe Auto Insurance and MMA Management company VF Elite Sports Agency about Safe Auto’s foray into sponsoring UFC fighters. The first part will focus on Safe Auto. The second part will focus on VF Elite Sports Agency.   Safe Auto and VF have entered into an agreement where Safe […]

Filed Under: Company Profile, Sponsorship Spotlight, sponsorships, UFC

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For the first time, here's a link to "Private Equity in College Sports," written by @SunealBedi, John Holden and myself, and forthcoming in Volume 111 of @MinnesotaLawRev:

https://papers.ssrn.com/sol3/papers.cfm?abstract_id=6349318

Failed MMA fighter, but successful plumber and drafter of a cut and paste version of the mUhammAD aLi act takes over of Homeland Security

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Kristi, you’re fired!

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