Welcome to a special edition of Payout Perspective in which we cover Saturday night’s fight between Juan Manuel Marquez versus Manny Pacquiao held in Las Vegas at the MGM Grand. Pacquiao wins decision over Marquez Unlike his past several fights, Pacquiao was not Superman as we can safely say that Marquez is Pacquiao’s kryptonite. Despite […]
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Pacquiao’s economic impact in Vegas
The NY Times reports on the economic impact Manny Pacquiao has on Las Vegas. Its a good read on how Pacquiao’s popularity has a trickle down economic affect on Vegas during fight weekend. The third fight in the trilogy sold out within 2 weeks of tickets going on sale. Gross sales are expected at $11.8 […]
HBO offers “GameDay” type live show before Pacquiao fight
In prelude to the Manny Pacquiao vs. Juan Manuel Marquez fight, HBO will offer “Fight Day Now.” The show, which gets its take from NCAA Football’s GameDay on ESPN will be live from the lobby of the MGM Grand to offer hype for Saturday night’s fight. The Sports Business Journal reports that “Fight Day Now” […]
Has the Pacquiao brand peaked?
Not only will the UFC be holding a big event Saturday night, Manny Pacquiao takes on Juan Manuel Marquez. The Toronto Star looks at the Manny Pacquiao brand and asks whether it has plateaued. Earlier this year, Pacquiao and Top Rank consolidated his marketing team to focus on securing endorsements. Team Pacquiao and Top Rank hired […]
Mayweather-Ortiz receives 1.25 million PPV buys
ESPN’s Dan Rafael tweeted that the official PPV buys for September’s Mayweather-Ortiz fight at 1.25 million. The numbers were provided by co-promoters for the event, Golden Boy and Mayweather Promotions. Via Ring TV: Mayweather-Ortiz generated buys from 1.25 million homes with a value of $78,440,000 in pay-per-view revenue, according to statements released on Friday. Mayweather […]