Yesterday, Shine Fights held a pre-fight press conference for its Mayorga-Thomas fight scheduled for next month on May 15th. During the session, things got pretty tense between Mayorga and Thomas. Watch for yourself: Payout Perspective: There was something about the dynamic of Mayorga talking so much trash, the old lady translating, and Thomas visibly seething […]
booking
Silva’s Next Opponent: Chael Sonnen
Dana White announced on ESPN’s “Jim Rome is Burning” that Anderson Silva’s next opponent will be UFC middleweight and former WEC middleweight champion Chael Sonnen. “He’s got a real tough fight coming up. His next fight’s going to be against Chael Sonnen, and Chael Sonnen’s one of these guys who’s not going to lay back, […]
UFC Sheds Light on Expo, Launches Website
The UFC has announced that this year’s UFC Expo will be even bigger and better than last year’s event. Fans can expect appearances from over 30+ UFC and WEC fighters, in addition to a grappling tournament and a host of training sessions, keynote speakers, interactive fan events, and over 150 exhibitors. Payout Perspective: The Expo […]
WEC 49 in Edmonton on June 20th
The Staff at Sportsnet.ca are reporting that the WEC has booked a date in Canada this summer. The organization will bring WEC 49 to Edmonton’s Rexall Place on June 20th – the same venue that currently holds the Edmonton Oilers of the NHL. The WEC will make its Canadian debut this summer as expected, but […]
Integrated Marketing: Building the Next UFC 100
UFC 100 remains the most successful event in UFC history. The show sold over 1.62 million buys in North America and did a live gate of $5.1 million in the middle of what many financial pundits described as the worst recession in twenty years. Impressive, indeed. However, since the Summer of 2009, the UFC hasn’t come […]