Episode 2 of the Ultimate Fighter 28 on FS1 drew 195,000 viewers according to Nielsen via ShowBuzz Daily. The second episode was higher than the two previous episode 2s for TUFs. The fight of the episode saw Pannie Kianzad take on Katharina Lehner in the first Featherweight match. Kianzad defeated Lehner via unanimous decision. Payout […]
All In Zero Hour draws 196,000 viewers
All In Zero Hour on WGN America Saturday afternoon drew 196,000 viewers according to Nielsen via ShowBuzz Daily. The event preceded the first major Independent Wrestling PPV in years. The one-hour broadcast featured one match and a battle royale and more importantly, promoted All In, an event that sold out (over 11,000 in attendance) the […]
Blackheart Premium Spiced Rum is named the “Official Rum of the UFC” in the United States
The UFC has announced a new marketing partnership agreement with Blackheart Premium Spiced Rum making it the “Official Rum of the UFC” in the United States. The brand is owned by Heaven Hill Brands, America’s largest independent family-owned and operated distilled spirits company. It appears that the partnership will start with activation around the UFC […]
UFC announces Nemiroff as Official Vodka sponsor
The UFC announced its first-ever Official Vodka Partner as Nemiroff becomes the “Official Vodka” of the UFC in a new sponsorship category for the company. In return, Nemiroff will have a branded presence inside the Octagon starting with UFC 228 this Saturday. Via the UFC press release: “We’re excited that Nemiroff is joining us as […]