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Jason Cruz

UFC passed on marketing guarantees in negotiating rights deal with ESPN

February 17, 2020 by Jason Cruz Leave a Comment

John Ourand of The Sports Business Journal (subscription required) writes about the UFC and its unique strategy in its negotiation with ESPN in not asking for guarantees in marketing the promotion if it joined ESPN. Per Ourand, television networks request a minimum marketing guarantee in any rights deal they negotiation with a league or a […]

Filed Under: ESPN, marketing, UFC

SmackDown holds male demo, averages 2.48M viewers Friday

February 17, 2020 by Jason Cruz Leave a Comment

WWE Smackdown drew an average of 2.48 million viewers over the course of its two hour time slot per Nielsen via ShowBuzz Daily.  It still drew well in the male 18-49 demo as the first hour had the highest viewership over any telecast across the networks. In the first hour, SmackDown drew 2.521 million viewers.  […]

Filed Under: FOX, Friday Night SmackDown, ratings

PBC on Fox scores big with male 18-49 demo Saturday night

February 16, 2020 by Jason Cruz Leave a Comment

PBC on Fox drew a two-hour average of 1.39 million viewers on Saturday night. It had the highest-rated demo among men 18-49 across all networks for Saturday with a 3 share. It drew 1.464 million viewers in the first hour and 1.319 million in the second hour per Nielsen via ShowBuzz Daily. The event featured […]

Filed Under: boxing, FOX, Premier Boxing Champions, ratings

UFC on ESPN+25 attendance, gate and bonuses

February 16, 2020 by Jason Cruz Leave a Comment

UFC on ESPN +25 took place in New Mexico on Saturday night and headliner Jan Blachowicz’s first round KO of Corey Anderson gave him one of the $50K bonuses of the night. Blachowicz, with his knockout of Anderson, has a viable argument to challenge Jon Jones for his light heavyweight title.  Jones, who was sitting […]

Filed Under: Attendance, gate, UFC

Could Nate Diaz really sue The Miami Herald?

February 15, 2020 by Jason Cruz

Perhaps one of the more egregious reporting errors in recent memory occurred when The Miami Herald released a news story Wednesday in which it stated that Diaz had been “hospitalized after he attacked Miami cops at a police station.”  The Stockton, California native was accused of a domestic violence incident.  Certainly, this would be a […]

Filed Under: Featured, legal, UFC

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