Supplement brand Redcon1 will be the official performance, active nutrition and supplement partner of the Professional Fighters League according to Adam Stern of the Sports Business Journal. Financial terms of the deal were not disclosed although it will be a multi-year deal. The agreement will see Redcon1 advertise during all regular-season events on ESPN and […]
Top Rank Boxing on ESPN (1/30) draws 539K
Top Rank Boxing on ESPN drew 539,000 viewers on Saturday night per Nielsen via ShowBuzz Daily. The telecast drew 197,000 viewers in the A18-49 demo and a 0.31 household rating. The telecast featured Robson Conceicao and Xavier Martinez in a battle of 130 pounders. Conceicao won via unanimous decision. In addition, Muhammad Ali’s grandson, Nico […]
Floyd Mayweather enters NASCAR with TMT car
Floyd Mayweather is making his move into NASCAR. On Tuesday, he announced his foray into the sport in an attempt to qualify a car into the Daytona 500. The Money Team Racing will have 23-year-old Kaz Grala as their driver. TMT AT THE DAYTONA 500 2022!!!!@kazgrala @tmtracing50 pic.twitter.com/lkS83ajGfk — Floyd Mayweather (@FloydMayweather) February 1, 2022 […]
Howler Head partners with NASCAR team
Sports Business Journal reports UFC President Dana White’s Howler Head whiskey brand announced a partnership with NASCAR team Trackhouse Racing which begins this weekend at the L.A. Coliseum. Howler Head, the banana-infused official flavored whiskey of the UFC, will be the primary sponsor on Trackhouse Racing’s No. 1 Chevrolet. Trackhouse Racing was founded in 2020 […]
Arizona Commission no longer discloses fight purses
The Arizona Gaming Division no longer discloses fight purses per the commission and confirmed by MMA Junkie’s Nolan King. Add Arizona to the list of states no longer publicly releasing fighter pay, per commission spokesperson. “The Boxing & MMA Division no longer retains purse information/payouts from events in the state. I would suggest reaching out […]