AEW Dynamite on TBS drew 989,000 viewers per Nielsen via ShowBuzz Daily. The telecast finished second overall in cable ratings for the night. AEW drew 0.38 in the A18-49 demo which was good enough for second overall in the demo to the NBA on ESPN. It also drew 0.24 in F18-49, 0.53 in M18-49, 0.24 […]
UFC and Crypto.com launch Fan Bonuses for PPV paid in cryptocurrency
The UFC announced that it would pay fighters in Bitcoin as part of a new campaign with Crypto.com that allows fans to choose who should receive a bonus at PPV events. Fan voting will decide which top three fighters from each UFC PPV will win bitcoin bonuses of $30,000, $20,000 and $10,000 for first, second […]
PFL event under scrutiny from gambling industry
ESPN reports that a PFL event that was promoted as being live actually was pre-taped which brings into question issues related to gambling on the event. U.S. Integrity, a Las Vegas-based company that monitors betting markets alerted sportsbooks. Bettors that wagered on the event have found their accounts under review. The reason for the review […]
Trojan Condoms expands partnership with UFC
The UFC announced the expansion of its sponsorship deal with Trojan Condoms on Wednesday. The deal includes a new Trojan UFC “Wrapping Station” which reminds Fighters and Fans to “Protect Yourself at all Times.” The deal between the UFC and Trojan Condoms began in 2020 when the promotion made its first-ever Official Sexual Health Partner […]
Taylor-Serrano nearing historical MSG sellout
The Sports Business Journal reports that Madison Square Garden has sold around 14,000 tickets to the April 30th fight between Amanda Serrano and Katie Taylor. It is on track to be a sellout according to an SBJ source. If the two women sell out the 20,000 seat around, it would be the first time that […]