It appears that Dustin Poirier has a deal with UFC sponsor Bud Light. In a social media post on X, Bud Light sent out a post featuring Poirier who defeated Benoit Saint Denis at UFC 299. Bud Light replaced Modelo as the official beer of the UFC this past year. The deal worked for both […]
UFC on ESPN 53 draws 745K viewers
UFC on ESPN 53 drew 745,000 viewers on ESPN Saturday night per the web site SpoilerTV. It was 10th overall in cable ratings for the night. UFC on ESPN 53 drew 0.30 in the A18-49 demo. The telecast featured a women’s flyweight bout between former champ Rose Namajunas and Amanda Ribas. Namajunas won the fight […]
UFC adds Smith+Nephew to sponsorship stable
On Monday, the UFC announced that it had entered into a deal with Smith+Nephew as its first-ever Preferred Sports Medicine Technology Partner. “Through hard work, significant investment, and groundbreaking innovations like the UFC Performance Institute, UFC has become the industry leader in athlete health and safety in combat sports. We’re looking forward to advancing that […]
NAC withholds purse of Igor Severino
MMA Junkie reports that the Nevada Athletic Commission has withheld the purse of Igor Severino after he was disqualified Saturday for biting his opponent Andre Lima. Lima received $50,000 for the obvious bite on his bicep. He originally received $25,000 from the UFC and Dana gave him an extra $25,000 after he saw Lima get […]