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Jason Cruz

UFC 119: Attendance, Gate, & Bonuses

September 25, 2010 by Jason Cruz 7 Comments

MMA Junkie and MMA Fighting’s Ariel Helwani report attendance at UFC 119 at Conseco Fieldhouse in Indianapolis, Indiana scored 15,811 fans for a live gate of $1.8 million. According to officials, the figures are a success and larger than expected. Bonuses of $70,000 were handed out to C.B. Dolloway (Submission of the Night), Matt Mitrione […]

Filed Under: gate, UFC

Really: EA Sports picks fight with UFC in new trailer

September 25, 2010 by Jason Cruz 5 Comments

EA Sports latest trailer hyping its video game, EA Sports MMA, takes a shot at what it perceives to be a slight about its game by UFC Executive VP Bob Gold. EA Sports used the following portion of the quote in the trailer: “…there is nothing in that game that would entice me or anyone […]

Filed Under: UFC, video games

Fighting for Attention: GSP as face for the UFC

September 24, 2010 by Jason Cruz 1 Comment

On Wednesday, The New York Times featured Georges St. Pierre in its Fashion and Style section as an “Up Close” feature. His appearance reflects the push by the UFC to create a face for its brand as it continues to move into the mainstream. The article follows St. Pierre as he uncomfortably navigates New York Fashion […]

Filed Under: mainstream, media, Public Relations, UFC

TUF 12 & UFC 119 Countdown Ratings

September 23, 2010 by Jason Cruz 1 Comment

MMA Payout has learned that the second episode of TUF 12 drew a 1.2 HH rating with a rating of 1.7 million viewers. The broadcast also drew well in the M18-34 and M35-49 demographics with a 1.7 and 1.84, respectively. Quarter hours/HH ratings were as follows: 1.12, 1.22, 1.20, 1.39 UFC Countdown 119: Mir v. Cro Cop […]

Filed Under: ratings, TUF, UFC

How appealing: Sonnen to appeal CSAC drug test, will appear on ESPN Thursday

September 21, 2010 by Jason Cruz 5 Comments

Chael Sonnen will appeal the California State Athletic Commission drug test which revealed that he tested positive for a banned substance prior to his fight with Anderson Silva at UFC 117. He is scheduled to appear on ESPN’s MMA Live on Thursday to presumably speak about the failed drug test. According to a report from MMA […]

Filed Under: Drug Testing, Public Relations, UFC

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