CNBC’s Darren Rovell reports that fight glove manufacturer, Everlast, has partnered with Sears Holdings in which Everlast would grant a license to Sears so that products will be sold exclusively at Sears and Kmart stores. The move was due to the increased competition Everlast faced from other brands in the sporting good retail market. From Rovell’s SportsBiz […]
Showtime kick shuts down WEC
Anthony “Showtime” Pettis dethroned the WEC lightweight champion, Benson Henderson tonight at WEC 53. Living up to his nickname, Pettis walked the cage to kick Henderson directly in the face in the 5th Round of a tight contest. The kick has gained immediate mainstream interest. Jim Rome has commented about it on twitter. In fact, many on twitter have posted their […]
Report: MusclePharm to settle outstanding debt from WEC sponsorship
In the last days of its existence, a report has surfaced indicating that Musclepharm, the WEC’s official supplement company, owed the WEC $375,000 in sponsorship fees. The WEC issued two invoices to MusclePharm for a total of $500,000, and while MusclePharm was only able to pay for half of the first one, they came up with none of […]
CBC report skeptical about MMA as White announces Toronto UFC event in April 2011
During last week’s lead-up to UFC 124, Dana White announced that the UFC would be heading to Toronto in April 2011. It will be the first event held in Ontario since MMA was legalized this year. Although the news created buzz within the MMA community, the CBC report on the announcement was tempered. Via Cagewriter: […]
WEC prepares for last event ever
Heading into the final week of its existence, the WEC has planned several events to promote its final card to be held at the Jobing.com Arena in Glendale, Arizona. In addition, Versus will once again have pre- and post-fight shows. Most of the pre-fight promotion has centered around Benson Henderson. Henderson, the WEC Lightweight Champion, […]