With the UFC/WEC merger, Versus affirmed its commitment to MMA with a pre and post-fight show for Thursday’s WEC event. The success of the coverage will depend if the UFC continues with these shows. Versus, the exclusive home for the WEC, featured WEC live events and WEC Wreckage. Although things will change in 2011, Versus […]
EA Sports MMA and Sherdog Exchange Fighters set to make debut at Dec. 4th Strikeforce event
Three of the four fighters chosen in the EA Sports MMA and Sherdog.com exchange program will fight Dec. 4th. The exchange program announced at the Noons v. Diaz IIfight Oct. 9th had four young fighters train with a Strikeforce mentor and their camps. According to the Strikeforce press release, exchange trainees Fernando Bettega, Max Martytniouk and […]
Sportsnet.ca offers Canada’s first fantasy MMA game
Fightmetric’s Rami Genauer spoke with MMA Payout about Fightmetric’s involvement in creating a fantasy MMA game for Canadian sports outlet Rogers Sportsnet. Contestants pick winners from the three UFC events starting with UFC 122 on November 13 and culminating in the final match between Georges St. Pierre and Josh Koscheck at UFC 124 in Montreal […]
Bellator in need of a television deal for season 4?
According to Middleeasy.com, Bellator is in need of a television deal for its fourth season. Coming off season three, Bellator’s television partners were Fox Sports Net and NBC. It is believed that Bellator’s head, Bjorn Rebney was seeking a better television dea for next season. FSN made it hard to find Bellator fights as it […]
HBO uses mix of digital and traditional media to promote Pacquiao fight
As we enter fight week, Multichannel news writes about HBO’s use of digital media to promote the Nov. 13thfight between Manny Pacquiao and Antonio Margarito. A couple weeks ago, MMA Payout reported on the marketing efforts for the fight at Cowboy Stadium this Saturday. While that report focused on the traditional ways the fight is promoted, […]