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Jason Cruz

Jones vs. Machida set for UFC 140

October 6, 2011 by Jason Cruz 2 Comments

UFC Light Heavyweight Champion Jon Jones will defend his title next against former champ Lyoto Machida at UFC 140 on December 10th. Dana White announced the fight via twitter. The fight comes as news spread that Rashard Evans injured his hand in training. Once again, Evans is shelved and misses out on another title shot. […]

Filed Under: booking, UFC

UFC offers off-beat promo for 136: “The Great Debate”

October 5, 2011 by Jason Cruz 5 Comments

The UFC offers a unique promo hyping the third meeting between Frankie Edgar vs. Gray Maynard this weekend. Its not the usual fight hype video as it pokes fun of January’s draw. (H/t: MMA Mania) Payout Perspective: Perhaps the UFC is trying something new that it may use when it starts promoting for Fox? Its […]

Filed Under: UFC, viral video

UFC on Versus 6: Payout Perspective

October 5, 2011 by Jason Cruz 7 Comments

Welcome to a Payout Perspective of UFC on Versus 6. The event, coming from Washington D.C. this past Saturday, featured Dominick Cruz defending his Bantamweight title against Demetrious Johnson. Ratings MMA Junkie reported that an average of 729,000 viewers watched UFC on Versus 6 this past Saturday night. The average drew higher than UFC on […]

Filed Under: Featured, ratings, sponsorships, UFC

Bellator 52: 269,000 viewers

October 4, 2011 by Jason Cruz 3 Comments

MMA Junkie reports that Bellator 52 received its second highest ratings ever on MTV2 with an average of 269,000 viewers. The numbers show an increase of 70 percent from last week’s performance. Via MMA Junkie: The Bellator 52 broadcast peaked between 9:30 and 9:45 p.m. ET with 345,000 viewers. Additionally, an immediate replay of the […]

Filed Under: Bellator, ratings, TV

Wanderlei Silva featured on collector can of newest Xyience energy drink flavor

October 3, 2011 by Jason Cruz 3 Comments

Xyience announced that Wanderlei Silva will be featured on collector cans of the energy drinks’ newest flavor: Xenergy Xtreme Frostberry Blast. The cans, featuring Silva’s image, comes out prior to his next fight at UFC 139 versus Cung Le. Via Xyience press release: “Silva has played an important role in shaping the sport of MMA […]

Filed Under: sponsorships, UFC

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