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Jason Cruz

UFC 143 initial PPV buy rates and other ratings

February 8, 2012 by Jason Cruz 22 Comments

Dave Metzler of the Wrestling Observer reported the initial PPV buy rate for UFC 143 were approximately 400,000 buys. The numbers seem to be a pleasant surprise for the overall viewership for UFC 143 which includes improved prelim ratings on FX. MMA Junkie reported that the UFC 143 prelims on FX earned 1.4 million viewers. […]

Filed Under: ratings, UFC

TapouT-UFC announce new sponsorship deal

February 7, 2012 by Jason Cruz 2 Comments

Longtime sponsor of the UFC, TapouT announced a new multi-year deal with the company and new title as “official lifestyle apparel partner” of the Ultimate Fighting Championships. Via TapouT/UFC press release: The multi-year deal gives TapouT exposure at UFC® events broadcast on Pay-Per-View, FX and FUEL TV via canvas logos, bumpers and billboards. In addition, […]

Filed Under: Apparel, press release, Tapout, UFC

UFC announces quarterly twitter bonuses

February 7, 2012 by Jason Cruz Leave a Comment

The UFC announced via twitter its second set of quarterly twitter bonuses. Each fighter received $5,000 for their use of twitter. Most Followers: Junior dos Santos (@Junior_Cigano), Anderson Silva (@SpiderAnderson), Brendan Schaub (@BrendanSchaub) and Cung Le (@CungLe185). Biggest Percentage of Growth: Jake Ellenberger (@EllenbergerMMA,) Cung Le, Roy Nelson (@RoyNelsonMMA) and Rodrigo Nogueira (@MinotauroMMA) Most Creative: […]

Filed Under: payouts, Twitter, UFC

UFC 143 salaries released

February 6, 2012 by Jason Cruz 9 Comments

MMA Junkie reports that the salaries for UFC 143 with Nick Diaz and Josh Koshcheck heading up the list. Diaz earned a reported base of $200,000 while Koscheck received $146,000 for his win. The Nevada State Athletic Commission released the salary information today. The total UFC payroll for Saturday night totaled $880,500. Via MMA Junkie: […]

Filed Under: payouts, UFC

UFC 143: Payout Perspective

February 5, 2012 by Jason Cruz 25 Comments

Welcome to another edition of Payout Perspective. This week we take a look at UFC 143 at the Mandalay Bay Events Center in Las Vegas, Nevada where Nick Diaz took on Carlos Condit for the interim welterweight belt. Condit frustrates Diaz for interim belt We saw the Stockton Slap but Carlos Condit executed his game […]

Filed Under: Featured, FOX, gate, pay-per-view, sponsorships, TV, UFC

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