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Jason Cruz

HeadRush signs distribution agreement with One Punch

August 26, 2013 by Jason Cruz 5 Comments

MMA apparel brand HeadRush has signed a global distribution agreement with One Punch Distribution.  The new partnership should broaden the reach of HeadRush products. HeadRush joins other MMA brands under the One Punch Distribution banner including TapouT and Jaco.  One Punch Distribution is a wholesale distribution company that delivers brands in “Action Sports and Streetwear […]

Filed Under: Apparel

DMCA takedown notices sent to porn sites on Zuffa’s behalf

August 26, 2013 by Jason Cruz 8 Comments

It is well known that Zuffa is an aggressive defender of its intellectual property.  It found itself in an unenviable position as the company it hired to issue DMCA takedown requests issued notices to child pornography sites claiming that Zuffa was the lawful rights holder. IP Arrow, the company that Zuffa hired to do this […]

Filed Under: legal, piracy, Public Relations, UFC

Henderson receives NASCAR raceway sponsorship

August 24, 2013 by Jason Cruz 16 Comments

The Phoenix International Raceway has announced that it will sponsor Benson Henderson in title defense against Anthony Pettis on August 31st. Henderson will wear the PIR logo on his walkout shirt and on his banner. Henderson will also serve as an honorary pace car driver for the track at the National Sprint Cup Series in […]

Filed Under: sponsorships, UFC

Boston City Council issues non-binding ban on minors attending MMA events; UFC responds

August 23, 2013 by Jason Cruz 8 Comments

MMA Junkie reports that the Boston City Council has banned minors from attending MMA events without being accompanied by an adult.  The regulation comes after the UFC’s latest appearance in the city. The UFC issued a response to the council’s passing of the resolution pointing out that its a “non-binding and merely concluded that the […]

Filed Under: UFC

Fight Master Episode 9: 539,000 viewers

August 23, 2013 by Jason Cruz 17 Comments

The Fight Master overnight ratings this week were down slightly to 539,000 average viewers.  Last week its DVR +3 ratings were at 648,000 which was an increase of 9% from the previous week. Episode 1: 432,000 viewers Episode 2: 545,000 viewers Episode 3: 676,000 viewers – DVR + 3; 810,000 viewers Episode 4:  505,000 viewers […]

Filed Under: Bellator, Fightmaster, ratings, Spike, TV

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