The WWE announced today that it is beginning to run limited video advertisents on its WWE Network. The subscription-based over the top network is seeking additional ways to monetize the product and the ads are a way that my aid the lagging subscriber numbers. An email was sent to WWE subscribers today advising of the […]
TV deals aid UFC financials in PPV decline
MMA Fighting reports that the UFC’s television deals are why the UFC has withstood down PPV numbers. As previously reported by the Sports Business Journal and reflected in its latest S&P report, a combination of the television contracts and expansion overseas are seen as positive revenue drivers for the company. In Dave Meltzer’s piece, he […]
Hughes gets own reality show
UFC Hall of Famer Matt Hughes will be featured on his own hunting show, entitled, “Uncaged with matt Hughes,” on the Sportsman Channel. The show is an unscripted reality series which will follow Hughes as he goes on an African hunting expedition. Via MMA Junkie: According to the show’s official website, the series is “an […]
Top Rank hopes for growth in China
The Sports Business Journal’featured an interesting article on Top Rank’s attempts to make inroads in China. The article (subscription recommended) focuses on the boxing promotion’s efforts to gain momentum into China which is described as the world’s fastest-growing economy. While Manny Pacquiao will make his second appearance in Macau later this year, it takes a glimpse […]
Standard & Poor’s downgrades Zuffa, LLC from BB to BB-
Standard & Poor’s has downgraded Zuffa, LLC’s credit rating from a “BB” to a “BB-“ this week as a result of what it calls “greater EBITDA volatility.” However, the analyst report states that the outlook for company is stable. Standard & Poor’s issues credit ratings for the debt of public and private companies. It is […]