The New York Business Journal reports an “imminent” deal between Boston-based startup DraftKings and the UFC which would make the fantasy sports operator an exclusive sponsor of the UFC. Prior to UFC 182, Draft Kings announced a sponsorship deal with Jon Jones. At UFC 183, its logo donned the Octagon mat. Now, it soon will […]
Report: Miller Lite signs on to be Bellator MMA title sponsor
Sports Business Journal’s John Ourand reports that Miller Lite has signed on to be Bellator MMA’s official title sponsor for its 16 events this year. No financial details were reported. The deal will go across Spike TV platforms (we assume this means online including the Spike TV App) including on-air branded fight clock graphic and […]
Paige Van Zant scores Reebok deal
UFC women’s strawweight Paige Van Zant has signed an individual sponsorship deal with Reebok. Van Zant, who was a featured contestant on The Ultimate Fighter 20 last year revealed the sponsorship via her social media accounts and the official Reebok Women twitter account confirmed the signing. The 20-year-old Van Zant is very popular and although […]
Silva removed as coach from TUF Brazil
Only a couple days after Dana White affirmed backing Anderson Silva and keeping him as a coach on TUF Brazil after he tested positive for PEDs, there is now a reversal. MMA Fighting reports that Antonio Rodrigo Nogueira will take over the coaching duties for Silva. Globo, the Brazilian television partner for the UFC backed […]
Rousey part of SI Swimsuit Issue
Fox Sports reports that Ronda Rousey will be a part of Sports Illustrated’s annual swimsuit issue. The issue comes out next week, less than two weeks before headlining UFC 184 in Los Angeles. Rousey has posted several photos on Instagram account which previews her photos that may be in the issue. It should be of […]