Ad Age reports that Viacom and DirecTV have ended its 10 day blackout over its fee dispute and the 26 Viacom channels that had been blacked out since July 10th are back on DirecTV. Via Ad Age: All 26 networks will return to DirecTV, Viacom said today in a statement. As part of the agreement, […]
Archives for July 2012
Spider visits Nike Headquarters
Fighters Only poses the question whether Nike will produce an Anderson Silva clothing line. Silva was recently pictured wearing a “Silva Knows” t-shirt as he visited Nike’s main headquarters in Beaverton, Oregon. Silva has been tweeting his visit and taking pictures. The Swoosh has sponsored Silva inside and outside of the Octagon for almost a […]
UFC Mag and Roots of Fight collaborate on UFC Legend Series
The UFC announced today a new collaboration with clothier Roots of Fight. The UFC Legend Series will begin with the October/November issue of the magazine’s print and tablet edition. Via UFC press release: The Roots Of Fight UFC Legends Series pays tribute to historic battles waged in the Octagon with an exclusive documentary combining new […]
House votes down military sports sponsor ban
Politico reports that the House voted in favor of military sports sponsorships. A bi-partisan amendment seeking to cut $72.3 million in sports sponsorships was voted against 216 to 202. As we reported last week, the U.S. Army cut its sports sponsorship spending. Some proponents of the U.S. Army ban sought an expanded sponsorship ban and […]
Strikeforce – Rockhold vs. Kennedy: 420,000 viewers
MMA Junkie reports that this weekend’s Strikeforce event in Portland, Oregon received a Showtime ratings average of 420,000 viewers. The numbers pale in comparison to other Strikeforce on Showtime events but is decent considering the lack of promotion for the card. Via MMA Junkie: Strikeforce’s previous three events in 2012 averaged 426,000 viewers. The season […]