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Archives for April 2012

The pro wrestling post: Lesnar’s contract, Spike TV’s renews show and WWE Films’ mistake

April 7, 2012 by Jason Cruz 2 Comments

MMA Payout provides your Easter weekend with some pro wrestling business headlines including Lesnar’s contract, Spike TV reups with TNA and the US Marines call in a favor. Lesnar’s impact and contract Finally…Brock Lesnar has returned back to the WWE.  He made his appearance on Monday Night Raw the night after Wrestlemania.  Although a brief […]

Filed Under: pro wrestling, Spike, TV, WWE

Hennessy debuts Pacquiao commercial

April 6, 2012 by Jason Cruz 1 Comment

Manny Pacquiao’s first commercial with sponsor Hennessy was released earlier this week.  The commercial is part of the liquor brand’s “Wild Rabbit” campaign which is said to “redefine what it means to be a luxury brand,” according to Hennessy vice president Rodney Williams. The commercial features the rise to greatness of Pacquiao from a young […]

Filed Under: boxing, sponsorships

Toyo Tires reups with the UFC

April 6, 2012 by Jason Cruz Leave a Comment

Toyo Tires announced yesterday that it would return as the official Tire sponsor of the UFC. Its logo will be present during 6 UFC PPVs this year as well as other events on FX and Fuel. Via press release: As the Official Tire of the UFC, Toyo Tires will also have an increased presence on […]

Filed Under: press release, sponsorships, UFC

UFC agrees to TV deal in India

April 5, 2012 by Jason Cruz 3 Comments

The UFC and Multi Screen Media announced a four year deal to broadcast UFC programming in India.  Multi Screen Media is a subsidiary of Sony Pictures Television and its new sports channel, SIX, will air UFC events, taped special and fights from the UFC library. Via UFC press release: “When we went to India over […]

Filed Under: TV, UFC

Payout Perspective: UFC-FOX TV Deal Q1/2012 Performance Review

April 5, 2012 by MMAPayout Moderator

Last year, UFC and FOX announced a huge 7 year TV deal worth as much as $90-$100 million per year, which would move UFC programming from Spike TV to FOX, FX, FSN’s, and Fuel TV.  Now that Q1 of 2012 has passed, we look back and analyze what type of impact UFC programming had on […]

Filed Under: Featured, FOX, opinion and analysis, ratings, Spike, TUF, TV, UFC

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