The UFC offers a unique promo hyping the third meeting between Frankie Edgar vs. Gray Maynard this weekend. Its not the usual fight hype video as it pokes fun of January’s draw. (H/t: MMA Mania) Payout Perspective: Perhaps the UFC is trying something new that it may use when it starts promoting for Fox? Its […]
Archives for October 2011
UFC on Versus 6: Payout Perspective
Welcome to a Payout Perspective of UFC on Versus 6. The event, coming from Washington D.C. this past Saturday, featured Dominick Cruz defending his Bantamweight title against Demetrious Johnson. Ratings MMA Junkie reported that an average of 729,000 viewers watched UFC on Versus 6 this past Saturday night. The average drew higher than UFC on […]
Bellator 52: 269,000 viewers
MMA Junkie reports that Bellator 52 received its second highest ratings ever on MTV2 with an average of 269,000 viewers. The numbers show an increase of 70 percent from last week’s performance. Via MMA Junkie: The Bellator 52 broadcast peaked between 9:30 and 9:45 p.m. ET with 345,000 viewers. Additionally, an immediate replay of the […]
Wanderlei Silva featured on collector can of newest Xyience energy drink flavor
Xyience announced that Wanderlei Silva will be featured on collector cans of the energy drinks’ newest flavor: Xenergy Xtreme Frostberry Blast. The cans, featuring Silva’s image, comes out prior to his next fight at UFC 139 versus Cung Le. Via Xyience press release: “Silva has played an important role in shaping the sport of MMA […]
Vera gets sponsor deal with Toyo Tires
UFC sponsor Toyo Tires announced today that it has signed UFC vet Brandon “The Truth” Vera to a sponsorship deal. The deal includes wearing the Toyo Tires logo on his fight shorts at UFC 137 as well as out of octagon appearances. Via Toyo Tires press release: A member of Team Lloyd Irvin/ Alliance […]