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Archives for September 2011

Tate signs deal with Toyo Tires

September 21, 2011 by Jason Cruz 1 Comment

The Strikeforce welterweight women’s champion, Miesha Tate, has signed a sponsorship deal with Toyo Tires. Tate wore the Toyo Tires logo on her fight shorts when she won the title from Marloes Coenen in July. Via Toyo Tires press release: Tate is a native of Tacoma, Washington, and was the 2010 WMMA (Women’s Mixed Martial […]

Filed Under: press release, sponsorships, Strikeforce

Bellator 50 receives MTV 2 low of 114,000 viewers

September 21, 2011 by Jason Cruz 4 Comments

MMA Junkie reports that Saturday night’s Bellator 50 received an all-time low of 114,000 viewers. Although it tried a special start time (7pm ET/PT) to avoid conflicting with other events, the ratings reflect otherwise. A re-airing of the card on the same night garnered just 94,000 viewers although the rebroadcast occurred during Mayweather-Ortiz. Payout Perspective: […]

Filed Under: Bellator, TV

UFC Fight Night 25: 1.8 million viewers

September 20, 2011 by Jason Cruz Leave a Comment

MMA Junkie reports that UFC Fignt Night 25 held on Saturday night scored an average of 1.8 million viewers on Spike TV. It was the number one cable show in its time slot among the key demo of males 18-34. The rating also ranked second in its time slot behind college football on ESPN among […]

Filed Under: ratings, UFC

UFC on FOX Event Sells Out Ad Inventory for Network Debut

September 20, 2011 by MMAPayout Moderator 7 Comments

During today’s UFC on FOX press conference, FOX Sports President Eric Shanks announced that all ad inventory has been sold as of yesterday (9/19) for the November 19 event scheduled to take place at the Honda Center in Anaheim, California. The event sold out out it’s ad inventory just one month after announcing the event […]

Filed Under: Featured, FOX, TV, UFC

Mayhem appears on Fallon to promote TUF

September 20, 2011 by Jason Cruz Leave a Comment

On Thursday of last week, Jason “Mayhem” Miller appeared on Late Night with Jimmy Fallon on NBC to promote The Ultimate Fighter. Miller showed no signs of nervousness in his short spot on the show. Via NBC (h/t Cage Potato): Payout Perspective: With Rampage and Jon Jones on Jimmy Kimmel last night, the late night […]

Filed Under: Twitter, UFC

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