Jonathan Snowden of BloodyElbow has written an interesting sponsorship piece that argues the combination of the UFC’s sponsorship policies and the bad economy are hurting the fighters. He also suggests that this confluence of factors has perpetuated the fight camp issue over the last year. As the UFC continues to record record profits at events around the world, […]
Archives for December 2010
GSP v. Koscheck: T-Shirt Edition
Before they enter the octagon at UFC 124, pay attention to the walk out of Georges St. Pierre and Josh Koscheck as they will be wearing t-shirts of their respective sponsors: Affliction and Dethrone. The GSP shirt is touted as a limited edition Affliction shirt with only 500 made. With a price point of $57.99, […]
UFC and Orbitz partner for travel service on UFC.com
The UFC announced a partnership Thursday with online travel company Orbitz Worldwide in which UFC fans can book domestic and international travel from the UFC web site. From the UFC press release: Almost 42 percent of fans attending a live UFC event travel from another state or country. Thus, UFC officials saw a growing need […]
Koscheck interviewed on ESPN’s Sportscenter
Not to be outdone by GSP’s commercials, Josh Koscheck was interviewed by Linda Cohn on ESPN’s Sportscenter. Payout Perspective: Its good to see that ESPN is presenting MMA on par with other sports it covers. Koscheck didn’t try to oversell his fight and suppressed any villainous characteristics he may have displayed during TUF. The segment was similar to […]
ESPN commercial has GSP teaching mascots MMA
The latest in the mainstream popularity push for Georges St. Pierre has him starring in an ESPN commercial where he teaches college mascots “self defense training.” In addition to this video, he has an ESPN promo for Sportscenter where his office cubicle is a mini-octagon. Pretty funny. GSP is getting familiar with comedic videos as he did this […]