Rockhold signs deal with Adidas

September 29, 2014

FighterXFashion reports that Adidas has signed on UFC fighter Luke Rockhold.  Although no terms of the sponsorship have been revealed, its anticipated that Rockhold should be repping the three stripes in preparation for his fight against Michael Bisping on November 8th.

Robbie Lawler is the only other UFC fighter to be sponsored by Adidas.

Payout Perspective:

The news of Rockhold’s deal might be seen as an expansion of Adidas’ Combat Sports Division.  The Three Stripes should translate well overseas as Rockhold’s fight against Bisping takes place

in Sydney, Australia as the main event for UFC Fight Night 55.  We’ll see if the signing means that Adidas is in the race to be the official uniform for the UFC.

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