Robbie Lawler signs with Adidas Combat

July 24, 2014

Robbie Lawler has signed on with Adidas Combat prior to his fight with Matt Brown Saturday.  The deal comes on the heels of the recent launch of the Adidas-specific web site dedicated to combat sports.

There’s no word on whether Lawler will be able to wear the three stripes into the Octagon on network television Saturday.

Adidas is also the official sponsor of Resurrection Fighting Alliance, the organization headed by Ed Soares. It also sponsors Glory Kickboxers.

Payout Perspective:

Lawler becomes the first Adidas signee in recent memory.  It’s not clear whether it will start to target other fighters in the league.  Still no word on a UFC uniform deal but maybe we can throw Adidas as a possible uniform maker.  For those wondering, Under Armour announced its second quarter earnings and business is good as it exceeded analyst expectations. Although previously the front runner, if a deal were imminent, certainly we would have heard some rumblings in order to stir the pot for the stock even more.  Reebok could be a possibility as it has signed on Johny Hendricks and Anthony Pettis.  Adidas has worked with RFA for a while and its known as a possible feeder organization for the UFC.

7 Responses to “Robbie Lawler signs with Adidas Combat”

  1. Diego on July 25th, 2014 7:08 AM

    Sinking ship. hahahaha.

  2. D on July 25th, 2014 9:47 AM

    Topps/Sampson/Pink Pig, that you in there?

  3. Saldathief on July 25th, 2014 11:14 AM

    Adidas is a great company with great gear, hopefully its a decent deal.

  4. Mr. Roper on July 25th, 2014 3:10 PM

    Looks like a solid match. adidas does make some of the best gloves on the market. Olympic quality.

  5. tops E on July 26th, 2014 5:36 AM

    Sinking ship hahahaha

  6. D on July 26th, 2014 7:12 AM

    Topps smells like poop!! He’s a sinking ship!! HAHAHA!!!

  7. anti-trolls on July 26th, 2014 8:50 AM

    Tops how is a sponsorship deal with Adidas any sign of your famed sinking ship comment? You hate UFC quit reading UFC related posts. Do alot of people a favor and move to North Korea. You’ll fit in great there.

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