Entering the Los Angeles Convention Center, it was clear to see who the biggest player in the gaming industry was purely based on location and visibility, and that was undoubtedly Electronic Arts. EA’s spacious exhibit, which was located just a few feet from the main entrance, made it nearly impossible to miss them. Second to […]
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Network, Sponsor Positions on MMA Thawing
John Ourand and Terry Lefton of the Sports Business Journal have contributed an article to this week’s Fight Edition that gives us some good information on what current television executives and marketing industry people are saying about the sport. Television executives: When you ask John Papa if the added MMA attention means that ESPN is […]
ESPN Sports Poll: MMA Fan Avidity
MMAterial Facts (05/07/10): UFC 113 PPV Goes Mobile, Shine Fights On
Shine Fights Dismisses Threat of Don King Legal Action Against Ricardo Mayorga UFC to Offer UFC 113 PPV to FLO TV Mobile Devices M-1 Global, Strikeforce come to terms; Emelianenko vs. Werdum set for June 26 Zuffa Files Suit for ‘The Ultimate Fighter’ Domain Name TV census ad “TUF Canada” targeted for 2011; UFC seeks TV […]
MMAterial Facts (04/23/10): WEC Prepares for PPV Debut, Strikeforce Signs Pan-Asian TV Deal
Shine International and Tiger Gate to launch Strikeforce on KIX action channel in Asia When it comes to a UFC/WEC merger, Dana says he knows what he’s doing Zuffa to learn if fans’ wallets will open for WEC on pay-per-view GOP picks fight with secretary of state over TV census ad UFC Defending Newfound Political […]