Dana White jumped the gun late last week and I thought it meant that Zuffa Boxing was heading to Netflix. Well, I was wrong as Paramount has scooped up Zuffa Boxing in a deal that will have the UFC and White’s The deal will begin in January 2026 with 12 cards on the network which […]
Zuffa
Where is Zuffa Boxing media rights landing?
On Wednesday, Dana White posted on IG that he had a big announcement to make. He later retracted the statement saying he had jumped the gun. Could it have been about media rights for Zuffa Boxing? On Thursday, The Athletic’s Andrew Marchand reported that Netflix will stream MLB Opening Day matchup for the next three […]
Shapiro talks UFC media rights at Goldman Sachs Conference
TKO head Mark Shaprio spoke at a Goldman Sachs conference on Wednesday discussing the success of the TKO properties. Shapiro gave a post-transaction report on how Paramount+ and CBS earned the rights for UFC. Shapiro indicated that ESPN was “always in the mix” but when it became clear that the company would double its rights […]
Paramount close to securing Zuffa Boxing
Front Office Sports is reporting that Paramount is close to securing a media deal with TKO and Riyadh Season’s Zuffa Boxing. A source told FOS that Paramount was the “front runner” although no confirmation has been reported and TKO, Paramount and Endeavor are mum on any looming deal. On Monday, TKO announced that the UFC […]
Zuffa Boxing is a reality
TKO Group Holdings’ new boxing venture will be Zuffa Boxing per Dana White via SBJ. TKO Intellectual Property counsel filed trademark applications last month in multiple classes and services Zuffa Boxing has been in the warehouse for several years as Dana White has mused over injecting his UFC model into the sport of boxing. He […]