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Rousey heads to Albany to lobby legalization of MMA in state

March 23, 2015 by Jason Cruz 15 Comments

Ronda Rousey is heading to Albany to lobby the legislature for the legalization of MMA in New York this week. In addition to heading to the state capital of New York, Rousey made an appearance on “The View” on Monday as well as “The Tonight Show with Jimmy Fallon” on Monday night. Rousey indicated to […]

Filed Under: New York, regulation, UFC, Zuffa

Zuffa sued for patent infringement in Texas

March 19, 2015 by Jason Cruz 4 Comments

Zuffa has been sued in a patent infringement lawsuit filed in the United States District Court for the Eastern District of Texas by a company that claims that Zuffa is infringing on a patent owned by Orostream LLC.  However, it appears that the lawsuit is one of many filed by the company on the same […]

Filed Under: Featured, legal, UFC, Zuffa

Fertitta begins lobbying in Albany

March 12, 2015 by Jason Cruz

MMA Fighting reports on the annual pilgrimage to Albany, New York for the UFC to lobby for the legalization of the sport in the state.  Lorenzo Fertitta has stated that if professional MMA is legalized in the state that it will show its commitment to the fans of New York through an “epic series of […]

Filed Under: New York, Public Relations, regulation, UFC, Zuffa

UFC 184: Payout Perspective

March 4, 2015 by Jason Cruz 25 Comments

Welcome to another edition of Payout Perspective.  This time we take a look at UFC 184 from the Staples Center in Los Angeles, California. In the main event, Ronda Rousey fought Cat Zingano. Gone in 14 seconds Zero strikes but a scramble that had Cat Zingano’s arm caught by Ronda Rousey and a straight armbar […]

Filed Under: Attendance, Featured, FS1, gate, Invicta FC, mainstream, opinion and analysis, pay-per-view, payouts, Reebok, social media, sponsorships, TV, UFC, Zuffa

UFC-DraftKings announce sponsorship deal

February 25, 2015 by Jason Cruz Leave a Comment

The Sports Business Daily reports that fantasy sports operator DraftKings has signed an exclusive partnership with the UFC.  The deal, which was rumored to occur earlier this month now makes DraftKings an official sponsor of the UFC. The deal will include “offline and online branding assets for DraftKings” including “in-octagon signage” (which we’ve already seen) […]

Filed Under: Featured, sponsorships, UFC, Zuffa

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The us number for the McGregor show was 6.1. Milllion. White House show was 7 million. Rousey fight was just over 9. But Netflix has a big advantage in homes.

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