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Strikeforce

EA Sports “Ultimate Gaming Makeover”

July 21, 2010 by Kelsey Philpott 1 Comment

EA Sports and Sony have partnered with Great Clips to produce a very unique sweepstakes entitled the Ultimate Gaming Makeover where MMA fans and patrons of the hair salon franchise can enter to win a 52″ Sony Bravia, Sony PS3, EA MMA the video game, and more. Payout Perspective: There’s a certain lack of image […]

Filed Under: Dream, marketing, Strikeforce, video games

Strikeforce Fedor vs Werdum: Payout Perspective

June 30, 2010 by MMAPayout Moderator 31 Comments

Welcome to another edition of Payout Perspective! This week we’ll be taking a look at Fedor’s Strikeforce debut on Showtime, titled “Fedor vs Werdum”, which took place in the HP Pavilion in San Jose, CA.  The event featured 4 fights (1 title fight): Fedor Emelianenko vs. Fabricio Werdum, Cung Le vs. Scott Smith, Cris Cyborg […]

Filed Under: booking, Featured, mainstream, marketing, opinion and analysis, payouts, sponsorships, Strikeforce

Fedor vs. Werdum: 412,000 Viewers

June 29, 2010 by Kelsey Philpott 13 Comments

SpikeTV has distributed another ratings comparison press release in the wake of last weekend’s Strikeforce on Showtime head-to-head with the replay of UFC 113. The release states that Strikeforce garnered a 1.38HH rating with an average viewership of 412,000 viewers while also drawing a 1.39 in M18-34 and 1.2 in M18-49. By comparison, the UFC […]

Filed Under: ratings, Strikeforce, TV

Fedor Loss Not the End of the World

June 28, 2010 by Kelsey Philpott 15 Comments

He lost. He’s not the invincible machine that everyone thought. He’s human. Is that not the beauty of this sport? Mixed martial arts has a way of mimicking the trials and tribulations of life in a manner that few sporting events can. The moment that Fedor decided to become more aggressive is the moment that […]

Filed Under: Featured, M-1 Global, marketing, politics, Strikeforce, UFC

Fedor Tapout Shirt Nixed

June 26, 2010 by Kelsey Philpott 11 Comments

Pedro Carassco of BJPenn.com is reporting that Tapout has nixed a potential signature t-shirt deal with Fedor Emelianenko for his fight against Fabricio Werdum allegedly because the UFC threatened the popular MMA clothing line with a lifetime ban from its Octagon if it went through with the deal. Initially, Fedor Emelianenko, the number one heavyweight […]

Filed Under: M-1 Global, opinion and analysis, politics, Strikeforce, Tapout, UFC

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