Greg Ferenstein over at Mashable.com has written a very interesting piece detailing how the UFC uses social media, in particular Twitter, to communicate directly with its fans. He covers everything from the UFC’s social media boot camp, to Dana White’s rather candid approach to tweeting, and the unquantifiable power of Twitter. Payout Perspective: Most people […]
UFC
UFC 115: Judge and Referee Assignment
Jordan Breen of Sherdog.com has an interesting piece up on the website that discloses the judging and officiating assignments for Saturday’s UFC PPV event in Vancouver, British Columbia. Herb Dean will referee Saturday’s night main event between former UFC light heavyweight champion Chuck Liddell and former UFC middleweight champion Rich Franklin in Vancouver, British Columbia, […]
St-Pierre, Koscheck Support Olympic Drug Testing
John Morgan of MMAJunkie reports on desire of both Georges St-Pierre and Josh Koscheck to endure Olympic-style drug testing prior to their championship fight tentatively scheduled for December 11th. At Monday’s “The Ultimate Fighter 12” media day at the UFC Training Center in Las Vegas, opposing coaches Georges St-Pierre (20-2 MMA, 14-2 UFC) and Josh […]
UFC Undisputed 2010: Payout Review
UFC 114 Prelims: 1.6 Million Viewers
MMAPayout.com has learned that the UFC 114 Prelims on Spike TV drew a 1.1 HH rating on the strength of an average audience of 1.6 million viewers on Saturday night. The broadcast also drew a 1.6 in M18-34 and a 1.55 in M18-49. Quarterlies: 1376k, 1535k, 1689k, 1784k Payout Perspective: The UFC 114 Prelims rank […]