UFC

UFC 257 Prelims draw 1.433M viewers

January 26, 2021 by Jason Cruz Leave a Comment

The UFC 257 Prelims drew 1.433 million viewers on ESPN Saturday night per Nielsen via ShowBuzz Daily. The event drew 704,000 in the A18-49 demo and a 0.78 household rating. The UFC Prelims was the #1 cable telecast on Saturday. It was tops in the A18-49 demo and M18-49 demo with 0.75. The event started […]

Report: UFC 257 draws 1.6M global PPV buys

January 25, 2021 by Jason Cruz Leave a Comment

The Sports Business Journal reports that UFC 257 drew 1.2 million domestic PPV buys and another 400,000 international PPV buys for a total of 1.6 million. The estimate would make it the second biggest PPV in UFC history. SBJ says 1.6M global buys for #ufc257 pic.twitter.com/8auMWSQnK8 — Jason Cruz (@dilletaunt) January 26, 2021 In the […]

PPV issues persist during UFC 257 annoying fans

January 23, 2021 by Jason Cruz Leave a Comment

The return of Conor McGregor brought out a lot of PPV purchases as Dana White stated prior to the event that it was trending toward 1.5M buys. But, there were issues with the transmission of the PPV as many that purchased the PPV saw outages through the main card. UFC 257 was the first night […]

UFC 257 bonuses

January 23, 2021 by Jason Cruz Leave a Comment

UFC 257 took place on Saturday night and featured the return of Conor McGregor. However, Dustin Poirier came to fight and earned a $50K bonus for his 2nd round KO of the former two-division champion. Poirier dropped McGregor in the second round of the main event on Fight Island in Abu Dhabi. In addition, Michael […]

The Interview: Steven Marrocco

January 22, 2021 by Jason Cruz Leave a Comment

The Interview series is back and this time I talk to Steven Marrocco about his piece on Spencer Fisher for MMA Fighting. It is a captivating piece about Fisher and how he is dealing with the aftermath of his years of wars in the cage. Marrocco talks about how he pursued the story, why and […]