Welcome to another edition of Payout Perspective. This time we take a look at UFC 257 taking place on Fight Island in Abu Dhabi. Poirier stops Conor in 2 It was the return of the kinder, gentler Conor McGregor. The heavy favorite, many believed that McGregor would defeat Poirier as a second time. However, this […]
UFC
UFC 257 Prelims draw 1.433M viewers
The UFC 257 Prelims drew 1.433 million viewers on ESPN Saturday night per Nielsen via ShowBuzz Daily. The event drew 704,000 in the A18-49 demo and a 0.78 household rating. The UFC Prelims was the #1 cable telecast on Saturday. It was tops in the A18-49 demo and M18-49 demo with 0.75. The event started […]
Report: UFC 257 draws 1.6M global PPV buys
The Sports Business Journal reports that UFC 257 drew 1.2 million domestic PPV buys and another 400,000 international PPV buys for a total of 1.6 million. The estimate would make it the second biggest PPV in UFC history. SBJ says 1.6M global buys for #ufc257 pic.twitter.com/8auMWSQnK8 — Jason Cruz (@dilletaunt) January 26, 2021 In the […]
PPV issues persist during UFC 257 annoying fans
UFC 257 bonuses
UFC 257 took place on Saturday night and featured the return of Conor McGregor. However, Dustin Poirier came to fight and earned a $50K bonus for his 2nd round KO of the former two-division champion. Poirier dropped McGregor in the second round of the main event on Fight Island in Abu Dhabi. In addition, Michael […]