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Top 10 MMA Business Stories of 2023 – No. 8 Dana White selects his own punishment

December 22, 2023 by Jason Cruz Leave a Comment

Ironically, the debut of Power Slap started with a video from TMZ showing Dana White and his wife engaged in an argument in which they exchange slapping one another. In a pop culture where everyone complains about being cancelled, White suffered no consequences for his actions. First, the TMZ video was not produced immediately which […]

Filed Under: Dana White, Endeavor, ESPN, Featured, Power Slap, UFC

Top 10 MMA Business Stories of 2023 – No. 9 Power Slap is a thing

December 21, 2023 by Jason Cruz Leave a Comment

The league creation of Power Slap, where people willingly slap one another in hopes of not being concussed so they can do the same, became a reality in 2023. Zuffa’s cache with networks gave it the ability to put this debacle on the air with the hopes (no one admits out loud) that it would […]

Filed Under: Featured, Power Slap, ratings, TBS, UFC

UFC 296 Prelims draw average of 925K viewers

December 20, 2023 by Jason Cruz Leave a Comment

UFC 296 on ESPN2 drew 925,000 viewers this past Saturday per Sports Media Watch. The telecast drew 565,000 viewers in the A18-49 demo. UFC 296 prelims aired on ESPN2 due to College Football on ESPN. The featured event saw Alonzo Menifield defeat Dustin Jacoby via unanimous decision. However, the fight prior to the feature drew […]

Filed Under: ESPN, ratings, UFC

UFC PPVs to remain the same for 2024

December 19, 2023 by Jason Cruz Leave a Comment

After increases to its PPVs in 2022 and 2023, the $79.99 price point will remain the same for 2024 according to a report from the Sports Business Journal. Dana White has maintained that the decisions to raise PPV prices (which are in addition to the subscription price on ESPN+) are out of his hands and […]

Filed Under: pay-per-view, UFC

Zuffa seeking to exclude Le plaintiffs’ expert Guy Davis

December 18, 2023 by Jason Cruz Leave a Comment

Zuffa has filed a Motion to Exclude Le plaintiffs’ expert Guy Davis.  Zuffa argues that Davis’ expert testimony is not relevant, does not include relevant factors and its testimony is with the understanding of the average lay person. Davis is an accountant retained by the plaintiffs to determine whether the compa y could pay athletes […]

Filed Under: Antitrust Class Action, Featured, Le v. Zuffa, legal, UFC

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Mike Norvell should have been in the playoffs a couple years ago and now he's fired.

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