MMAPayout.com has learned that the UFC 121 Prelims on Spike TV generated a 1.03HH rating on the strength of 1.5 million average viewers on Saturday, October 23 prior to the pay-per-view portion of the broadcast. The program fared well among the traditional MMA audience with a 1.42 in each the M18-34 and M18-49 demos. Quarterlies: […]
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UFC 120: Payout Perspective
Welcome to another edition of Payout Perspective! This week we’ll be taking a look at UFC 120: Bisping vs. Akiyama that was held on Saturday, October 16th from the O2 Arena in London, England. In addition to Bisping vs. Akiyama, the event featured a host of British and European fighters including Dan Hardy, John Hathaway, […]
TUF 12 and Primetime Debut Ratings
MMAPayout.com has learned the 4th episode of TUF 12 has earned a 1.3 HH rating on the strength of 1.6 million viewers. The episode performed reasonably well in the MMA demographics of M18-34 and M18-49 with a 2.03 and 1.6, respectively. Quarterlies: 1.14, 1.12, 1.20, 1.32 The debut episode of UFC Primetime: Lesnar vs. Velasquez […]
Welcome to Brocktober…or Rocktober
As UFC fans know, it is heavily promoting UFC 121’s Brock Lesnar’s match against Cain Velasquez with television programming-directed to Lesnarand proclaiming the month of October as “Brocktober”. Someone did not tell the WWE (or they did) as WWE Classics On Demand is promoting classic Dwayne “The Rock” Johnson matches and calling this month “Rocktober” – […]
Strikeforce Inks Latin American TV Deal With SPACE TV
It was reported earlier this year that Strikeforce programming distributor Shine International had inked a deal with Turner to televise events in Latin America. MMAPayout has now learned that SPACE TV (Canal SPACE) will be televising Strikeforce programming exclusively in Latin America and the Caribbean starting with the Shamrock vs Diaz event this Wednesday, September […]