MMA Weekly reports that the UFC 141 Prelims garnered an average of 1.8 million viewers in its last live showing on Spike TV. Overall, the UFC Prelims averaged 1.41 million viewers on Spike TV. UFC 141 was the highest rated prelim show on Spike TV since UFC 126 when it received 2.0 million viewers. Payout […]
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UFC 141: Payout Perspective
Welcome to another edition of Payout Perspective. This time we look at a special Friday night event from the MGM Grand in Las Vegas, Nevada which featured Brock Lesnar versus Alistair Overeem. Overeem kicks Lesnar into retirement There’s a reason why Lesnar went off as the underdog in Vegas. It was uncertain how Lesnar would […]
11 for 11: No. 1 UFC-Fox television deal
The number one business story of the year was the UFC-Fox deal as mixed martial arts entered the mainstream with its 7 year, $90 million television rights deal. The deal was an upgrade from its $35 million a year deal with Spike TV. The longtime relationship between the UFC-Spike relationship deteriorated this year with passive […]
Countdown to UFC 141: 15,000 viewers
MMA Junkie reports that UFC 141 Countdown garnered just 15,000 viewers on FUEL TV. A replay of the show the same night at 1am ET/10pm PT garnered a dismal 1,000 viewers. The 15,000 viewers received a 0.03 household rating rating among men 18-49 and a 0.0 among men 18-34. UFC 141 aired the week of […]
11 for 11: No 6 Viacom purchases Bellator
Viacom purchased a majority stake in Bellator this fall and announced that it would move its newest purchase to Spike TV in 2013. With the UFC looking for a new network dance partner most of 2011, many believed that Bellator would make the move to Spike. The purchase of Bellator confirmed the speculation. Spike TV […]