Bad Left Hook reports (via Boxing Scene) that HBO is seeking permission from the WBC at this Saturday’s event to use new technology that will enable the tracking of statistics of a boxer during a fight. The device is a 1 inch by 1 inch sensor which will be in the wrist of the boxing […]
Top Rank
Spike to air Top Rank Boxing?
Ring.tv is reporting that Top Rank Boxing and Spike TV is working on a weekly boxing program for the channel. Top Rank is seeking a better platform for its fighters as it currently is seen on Fox Sports. The proposed show is slated for 36 shows beginning March 9th. Late last year, NBC Sports Network […]
AT&T signs on as sponsor for Top Rank
The Sports Business Journal reports that Top Rank Boxing has signed AT&T as a sponsor to a six month deal that will include some of its marquee fights in 2012. The deal includes the anticipated “Super Fight” between Manny Pacquiao and Floyd Mayweather, Jr. in May. The details of the pact include Pacquiao’s May fight […]
Payout Perspective: Pacquiao-Marquez III
Welcome to a special edition of Payout Perspective in which we cover Saturday night’s fight between Juan Manuel Marquez versus Manny Pacquiao held in Las Vegas at the MGM Grand. Pacquiao wins decision over Marquez Unlike his past several fights, Pacquiao was not Superman as we can safely say that Marquez is Pacquiao’s kryptonite. Despite […]
Has the Pacquiao brand peaked?
Not only will the UFC be holding a big event Saturday night, Manny Pacquiao takes on Juan Manuel Marquez. The Toronto Star looks at the Manny Pacquiao brand and asks whether it has plateaued. Earlier this year, Pacquiao and Top Rank consolidated his marketing team to focus on securing endorsements. Team Pacquiao and Top Rank hired […]