The SBJ’s Fight Issue includes an article on boxing’s regular return to television. The article cites the emergence of better packaging of the sport as well as the need for more live content programming as reasons for its return. The article reports on how networks are utilizing boxing for television purposes. As an example, Showtime […]
Top Rank
Payout Perspective: Pacquiao-Bradley
Welcome to a special edition of Payout Perspective where we look at the world of boxing. This time we look at the controversial fight which took place Saturday night at the MGM Grand where Timothy Bradley shocked the world by taking a split decision over Manny Pacquiao to the stunned fans in attendance and the […]
Timothy Bradley signs with Nike
The Sports Business Journal reported that Timothy Bradley has signed a deal with Nike. The next challenger to Manny Pacquiao will ensure that Nike will own the ring on June 9th. The one year shoe and apparel deal includes Bradley branded robe, trunks and cornermen apparel. Financials of the deal were not disclosed although there’s […]
When will boxing return to network television?
Will boxing ever make it back to network TV? Kevin Iole of Yahoo! Sports reports on the possibility of boxing returning to network TV. Showtime sports head Stephen Espinoza is optimistic about seeing boxing back in the mainstream and even opined that it may happen this year. Via Yahoo! Sports: “There’s a decent chance of […]