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UFC

UFC 114 Prelims: 1.6 Million Viewers

June 2, 2010 by Kelsey Philpott 2 Comments

MMAPayout.com has learned that the UFC 114 Prelims on Spike TV drew a 1.1 HH rating on the strength of an average audience of 1.6 million viewers on Saturday night. The broadcast also drew a 1.6 in M18-34 and a 1.55 in M18-49. Quarterlies: 1376k, 1535k, 1689k, 1784k Payout Perspective: The UFC 114 Prelims rank […]

Filed Under: ratings, TV, UFC

UFC 114 Buyrate Prediction: 700,000

June 2, 2010 by Kelsey Philpott 12 Comments

MMAPayout.com uses statistical regression analysis to match both the viewership numbers from Spike TV’s Countdown to UFC and the live gate figures reported by athletic commissions against the PPV buyrate numbers for each UFC event. The analysis produces a linear equation, which can then be used to take new Countdown or gate information and predict […]

Filed Under: pay-per-view, UFC

Hershman on Showtime Production

June 1, 2010 by Kelsey Philpott 36 Comments

Loretta Hunt of Sherdog recently interviewed Ken Hershman, vice-president of Showtime sports and event programming, to discuss Showtime’s relationship with Strikeforce. The entire article is an interesting read, but nothing more so than the following talk about television production. “The business objective there is to sell pay-per-views and they use Spike TV as a vehicle. […]

Filed Under: Strikeforce, TV, UFC

UFC 114: Gate & Payouts

June 1, 2010 by Kelsey Philpott Leave a Comment

According to Dana White, UFC 114 drew 15,081 fans to the MGM Grand on Saturday, May 29th for an estimated gate of $3.895 million, which is good for the second best UFC gate in 2010 and the largest UFC gate in Las Vegas since UFC 100. In other news, the fighter payouts were released by […]

Filed Under: gate, payouts, UFC

UFC 114: Payout Perspective

May 31, 2010 by Kelsey Philpott 6 Comments

Welcome to another edition of Payout Perspective! This week we’ll be taking a look at UFC 114: Rampage vs. Evans, which was held at the MGM Grand in Las Vegas, Nevada on May 29th, 2010. The event featured a light heavyweight contender bout between Rampage Jackson and Rashad Evans and coincided with the second ever […]

Filed Under: Blue Book, Featured, marketing, opinion and analysis, pay-per-view, sponsorships, UFC

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