Social media has been a great tool for the UFC in the past few years, effectively using Facebook and Twitter to promote their brand, grow their fanbase, and create a communication bridge between the promotion and millions of its fans world wide. In fact, the UFC is so adamant about the importance of social media […]
UFC
1.6 million viewers for The Ultimate Fighter Episode 8
MMA Payout has learned through a confirming email from Spike TV that The Ultimate Fighter 12 Episode 8 scored a 1.2 household rating and averaged 1.6 million viewers. The ratings matched a season low. Broken down it earned a 1.7 rating for M18-49, and a 1.84 rating for M18-34. Quarterlies: 1.16/1.14/1.18/1.26 Payout Perspective: The ratings […]
Breaking down the MMA-related election results
MMA Fighting debriefs us with a breakdown of the politicians that mattered to the world of MMA. –UFC-supported, Nevada Senator Harry Reid survived a close battle for his seat in the U.S. Senate. Reid and Dana White actually voted together. Reid has assisted the UFC in attempting to persuade NY to pass legislation legalizing MMA. […]
Georges St. Pierre manager talks about the GSP brand
Georges St. Pierre’s manager, Shari Spencer recently spoke about the future and direction of GSP’s brand. In her two part interview with Tapology.com, she addressed GSP’s Octagon future (Part I) and the past, present and future of the GSP brand (Part II). Via Tapology.com: While most fighters–and their management teams–would be more than satisfied with […]
UFC dismisses Quieroz for illegal drug use
UFC heavyweight Vinicius Quieroz tested positive for an illegal substance and was released by the UFC. Quieroz lost to Rob Broughton in a UFC 120 preliminary match. Via MMA Junkie: According to the UFC’s U.K. president, Marshall Zelaznik, Quieroz forfeited an undisclosed discretionary bonus from the UFC and has also been released from the promotion. The […]