MMA Payout’s No. 3 business story of 2012 is the Ronda Rousey phenomenon. Dana White made Rousey the first woman to sign with the UFC. 2012 has been a big year for Rousey. She is appealing with the mainstream media as she has a unique backstory, is open, honest and is a talented mixed martial […]
UFC
JDS ($400K) tops salaries for UFC 155
MMA Junkie reports the salaries as provided by the Nevada State Athletic Commission. Cain Velasquez made $200K while the former champ, Junior dos Santos made $400K. Via MMA Junkie: Champ Cain Velasquez: $200,000 (includes $100,000 win bonus) def. Junior Dos Santos: $400,000 Jim Miller: $82,000 (includes $41,000 win bonus) def. Joe Lauzon: $27,000 Constantinos Philippou: […]
UFC 155: Payout Perspective
Welcome to another edition of Payout Perspective. This time we take a look at UFC 155 at the MGM Grand Garden Arena in Vegas where Junior dos Santos-Cain Velasquez II took place. Cain dominates JDS for UFC Heavyweight title Total domination. Cain Velasquez controlled Junior dos Santos for almost 5 rounds and regained the UFC Heavyweight […]
Top 10 of 12: No. 5 GSP returns
MMA Payout’s No. 5 story of 2012 is the return of Georges St. Pierre. After an 18 month absence, GSP returned to the UFC and defeated Carlos Condit to unify the UFC welterweight title. After receiving news of the PPV buys, Dana White indicated at the UFC on Fox 5 press conference that GSP “delivered” […]
Top 10 of 2012: No 6 Nike sponsors Silva, Jones and dos Santos
MMA Payout’s No. 6 business story of 2012 is the Nike sponsorship of UFC fighters. Anderson Silva, Jon Jones and Junior dos Santos are all sponsored by the sportswear company. Jon Jones received a global sponsorship with the company which may include a signature clothing line. Jones wore a “Bones Knows” t-shirt wherever he went […]