The third episode of TUF 18: Team Rousey v. Team Tate averaged only 639,000 viewers for the latest episode Wednesday. It received a 0.3 rating in the key demo of adults 18-49. Episode 1: 762,000 viewers Episode 2: 870,000 viewers Episode 3: 639,000 viewers Payout Perspective: TUF went up against Duck Dynasty, which led the […]
UFC
Controversy arises over Gatorade sponsorship
Yesterday, MMA Payout reported that Jon Jones had secured a sponsorship with Gatorade. Today, the actual terms of the sponsorship became muddy as ESPN’s Darren Rovell indicated that no deal was made and then later clarified that its actually is a “one-off” deal. Rovell initially tweeted: Despite reports that Jon Jones has signed a […]
Gatorade to sponsor Jon Jones
MMA Fighting reports that Jon Jones will be the first UFC star to sport the Gatorade logo in the Octagon when he defends his Light Heavyweight title this Saturday. Notably, Jones now has deals with Nike and Gatorade. Via MMA Fighting: “It’s great that a company like Gatorade sees the value that their products bring […]
Fox Sports apologizes for Sonnen’s comments
MMA Fighting reports that Fox Sports apologized for remarks Sonnen made during his Fox Sports Live “crossover” appearance with the Fox crew on Monday. Sonnen attempted to make a pop cultural reference using Rihanna which has gotten him in trouble. In Fox’s “roundtable” talk with a bunch of random talking heads and Gary Payton, the […]
Mitrione atones for Fox comments in article
Outsports.com (via Bloody Elbow) ran an article on Matt Mitrione in which he regrets the comments he made about transgender MMA fighter Fallon Fox. The interview covers several topics and is a form of atonement in which the UFC suspended and then fined the Heavyweight. Mitrione stated to Outsports that he “made a fool of […]