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UFC

UFC 187 Prelims draw 780,000 veiwers

May 27, 2015 by Jason Cruz 38 Comments

The UFC 187 Prelims on FS1 drew a viewership rating of 780,000 per Nielsen sources.  The ratings reflect a modest increase from last month’s UFC 187. The Prelims featured John Dodson taking on Zach Makovsky with Dodson getting the win.  The viewership from the adult 18-49 demo was up from last May as it drew […]

Filed Under: FS1, ratings, TV, UFC

McMann believes gender inequity in Reebok deal

May 27, 2015 by Jason Cruz 7 Comments

MMA Fighting reports UFC women’s bantamweight Sara McMann is speaking out about the UFC’s new uniform deal and is considering legal action because she believes that the policy may be unfair to female fighters. McMann was interviewed by Ariel Helwani on The MMA Hour and believes that the pay structure based on the number of […]

Filed Under: legal, Reebok, UFC

Johnson, Weidman top UFC 187 salaries

May 26, 2015 by Jason Cruz 30 Comments

The Nevada State Athletic Commission released the salaries from Saturday’s UFC 187.  Notably, Chris Weidman and Anthony Johnson received $500,000 each for their respective fights. Via MMA Junkie: Daniel Cormier: $180,000 (includes $90,000 win bonus) def. Anthony Johnson: $500,000 Chris Weidman: $500,000 (includes $250,000 win bonus) def. Vitor Belfort: $300,000 Donald Cerrone: $152,000 (includes $76,000 […]

Filed Under: bonuses, payouts, UFC

UFC 187: Payout Perspective

May 26, 2015 by Jason Cruz 2 Comments

Welcome to another edition of Payout Perspective.  This time we take a look at UFC 187 taking place at the MGM Grand Garden Arena with two title fights on the card. Cormier wins Light Heavyweight title Despite getting knocked down in the first round, Daniel Cormier dominated Anthony Johnson eventually getting a submission over the […]

Filed Under: Featured, FS1, sponsorships, TV, UFC

UFC will spend to promote for UFC 189

May 25, 2015 by Jason Cruz 14 Comments

Six weeks away from UFC 189 and the UFC will go all in with its promotion of the Jose Aldo-Conor McGregor fight on Saturday, July 11th. The official trailer was revealed during Saturday’s UFC 187.  If you had watched the UFC Embedded videos for the World Tour, you may recall the shooting of the promo […]

Filed Under: marketing, UFC

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