Sports Business Journal reports that 7-Eleven has agreed to become the official convenience store of the UFC. The partnership deal will run through the end of the year but it may be extended depending on the results. The two companies shared data about their customers and the convenience store believed that the UFC’s millennial fan […]
UFC
The Money Fight does not sell out, draws 14,623
The T-Mobile Arena did not sell out for The Money Fight as it was reported that 14,623 were in attendance for Mayweather-McGregor. However, it may come close to beating the gate of $72 million set by Mayweather-Pacquiao. The capacity at the venue is 20,000. With astronomical ticket prices, most stayed away from attending and stuck […]
UFC Fight Pass has streaming issues for The Money Fight
The Money Fight may surpass the record for PPV buys Saturday night, but many fans that purchased the fight on UFC Fight Pass experienced technical difficulties. As a result, Showtime released a statement that the main event would be delayed slightly. Due to overwhelming traffic you may be experiencing log in issues. This will be […]
50 million predicted to watch The Money Fight
50 million. That is the number that the AP reports may watch the Floyd Mayweather Connor McGregor fight. Similar to the Manny Pacquiao-Floyd Mayweather fight, the fight at the T-Mobile Arena on Saturday is being hailed as a culture event. Former HBO exec in charge of PPV, Mark Taffet noted that it “crosses all demographics […]
Analytics tracking company, Heed, partners with UFC
The AP reports that the UFC has reached a partnership with Heed in a move toward advancements in technology. The company uses sensors that collect data on everything from fan and competitor emotion to real-time event tracking that could change how fights are scored. Heed has deals with Professional Bull Riders and Euroleague Basketball. According […]