Jon Jones will defend his UFC Light Heavyweight title against Dominick Reyes on February 8th in Houston, Texas. The announcement made by Dana White to ESPN reflects the promotion’s choice of Reyes over Corey Anderson. Reyes earned a first-round KO over Chris Weidman this past October at UFC on ESPN 6. Anderson had a defining […]
UFC
Report: Ad buyers frustrated with lack of data from UFC on ESPN+, DAZN programming
According to a report from Sports Business Journal’s John Ourand advertisers are growing weary of the unknown viewership numbers that are watching online content such as the UFC on ESPN+. The concern may lead to a demand from advertisers to provide solid numbers for specific program for direct-to-consumer platforms. At a National Association of Broadcasters […]
UFC Fight Night 164 attendance and bonuses
UFC Fight Night 164, San Paolo, took place on Saturday from Ginasio do Ibirapuera in Brazil. Jan Blachowicz won a split decision in the main event over Ronaldo Souza. The main event was nothing to re-watch online but a reported sellout of 10,344 fans came to watch the latest event promoted by the UFC. There […]
LFA finds home on UFC Fight Pass
Legacy Fighting Alliance, a longtime fixture on AXS TV until the recent acquisition by Anthem Sports and Entertainment, has found a new home with UFC Fight Pass. The first event streams live this Friday, November 15th according to a company press release. LFA has been a springboard for many fighters looking to make it into […]
UFC Moscow attendance and gate
UFC on ESPN +21 took place in Moscow on Saturday with the main event drawing a Fight of the Night bonus. Zabit Magomedsharipov’s win over Calvin Kattar drew Fight of the Night Honors. In addition Magomed Ankalaev’s front kick stoppage of Dalcha Lungiambula drew a Performance Bonus. David Zawada’s upset victory over Abubakar Nurmagomedov took […]