Many have blamed the UFC’s failures in fighter relationship management and merchandising on a UFC management team that was simply stretched too thin. Thus, yesterday’s news that Lorenzo Fertita is moving over to the UFC in order to help facilitate the organization’s international expansion can only be seen as a good thing. In order to […]
opinion and analysis
Fighter Salaries: The Problems With Revenue Linking
There exists a critical assumption within the business world that most of our theories rely on: the concept of rationality. A rational or “greedy” individual is said to prefer more than less and it is this preference that can be seen in all walks of life. Investors are expecting greater wealth generation, creditors want higher […]
Undertones of MMA: The Flood Gates Are Not Open
When the IFL announced it was canceling its August show during a conference call last Tuesday, it really did come as a surprise. Sure, there have been rumblings that the league was in having financial troubles. But little more than a month ago, the struggling promotion held a conference call in which they announced their […]
Undertones of MMA: Sport or Lifestyle?
On its best nights, the recipe for great MMA was real simple: equal parts pro-wrestling and boxing. The pageantry of the former, combined with the legitimacy and unscripted nature of the latter were thought to make for an intoxicating night of fights. However, Tuesday’s dichotic announcements are an indication that since its assumed all MMA […]
The Handling of Kimbo Slice
Kimbo Slice’s debut on CBS did solid ratings for EliteXC, but it also exposed holes in Slice’s MMA game. Slice is still a relative amateur on the ground, and lacks high level conditioning. Because he won he is likely to retain most of his drawing power, but he is one bad loss away from taking […]