The phenomenal growth of the sport of MMA over the last five years is now just starting to catch the eye of the broader sports community, including sports academia. There have been a few papers written on the topic of MMA over the last few years – including the well-read Johns Hopkins brain injury study – […]
merchandise
Report: Americans to Spend Less This Holiday Season
The NPD Group, Inc., released its eigth annual retail holiday outlook survey last week, and the poll claims that Americans are planning on spending less this holiday season: U.S. Consumers’ Spending Intentions 2009 vs. 2008 2009 2008 Plan to Spend More 11% 11% Plan to Spend About The Same 59% 63% Plan to Spend […]
The Free-TV Model is Broken, Sports Are “DVR Proof”
The following is an excerpt from Claire Atkinson’s interesting piece over at Broadcasting & Cable that continues the latest television discussion regarding rising production costs and declining ad revenues. Recently minted News Corp. COO Chase Carey didn’t waste any time publicly re-entering the News Corp. fray last week when he identified the industry’s biggest problem: The free-TV model is […]
Jakks Pacific & Round 5 MMA Sign Sub-Licensing Agreement with UFC
Jakks Pacific, the manufacturer of toy collectibles and master toy licensee of the UFC, has signed an agreement with Round 5 MMA to sub-license UFC talent rights. As always, Payout Perspective follows the press release below: JAKKS Pacific, Inc. (Nasdaq: JAKK), leading U.S. toymaker and master toy licensee for Ultimate Fighting Championship® (UFC®), announced today a sub-licensing […]
Round 5 MMA: New Series April ’09
Round 5 MMA, the subject of a previous MMAPayout Industry Spotlight, is back at it again with another line-up of figurines that will be available for purchase this April. Round 5, as many may recall, is starting to make a name for itself as a very fighter-friendly entity; paying its licensors 4-5 times the toy […]