On this Labor Day, MMA Payout takes a look at how much of your hard-earned money you can spend on being a fan. UFC 118 was the company’s sixth of the year with four more to go. PPVs buys are an essential part of UFC’s growth. With the internet and hype shows on SpikeTV like […]
merchandise
Strikeforce MMA DVD Set Cover Unveiled
About a month ago, MMAPayout detailed some of Strikeforce’s big plans for the fall, that not only included a big October show, but the release of EA Sports MMA, a new branding strategy, and also the release of their 2 disc DVD set scheduled for October 12. Payout Perspective: Strikeforce fans who have been patiently […]
WEC 48 DVD Selling Well
John Morgan of MMAJunkie recently caught up with WEC General Manager Reed Harris to discuss the up-coming WEC card and talk DVD sales. “The first step was doing the show, and the WEC pay-per-view in Sacramento was an absolute success,” Harris said. “The DVD has been selling really, really well. It’s got some behind-the-scenes stuff, […]
Strikeforce’s Big Fall Plans: MMA DVD Release, EA Sports MMA, & Hopeful CBS Show
Though not much has been heard from Strikeforce beyond their big upcoming shows this month which include the women’s 135 lbs GP in their Challengers 10 event from Phoenix and big card from Strikeforce Houston featuring King Mo vs Feijao Cavalcante and Tim Kennedy vs Jacare Souza for the vacant Middleweight belt, they have plans […]
UFC-Topps Promotion Finds First Winner
Part of the UFC’s push towards a more diversified set of revenue streams has involved an emphasis on merchandising over the last 12-18 months, and one of the deals it signed was with trading card company Topps. The two company’s engineered a promotional contest to help drive interest and sales in the card series in […]
