Spike TV will counterprogram the UFC’s second appearance on Fox January 28th. “UFC Unleashed: Evans vs. Davis” will feature past fights from Rashad Evans and Phil Davis as well as Mark Munoz, Chael Sonnen and Michael Bisping. The TV lineup via Spike TV press release: 4:00pm ET/re-airs at 9pm PT – UFC Unleashed – Michael […]
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GSP out of UFC 143 with knee injury
Survey: UFC has growth potential but some still skeptical
The Sports Business Journal released its results from its annual reader’s survey. While the UFC received some praise, the most telling result was whether sponsors should align its brand with the UFC. According to the industry publication, of the 1,158 respondents to the question: “If you were a chief marketing officer, would you align your brand […]
UFC 139: Payout Perspective
Welcome to another edition of Payout Perspective. This week we look at UFC 139 at the HP Pavillion in San Jose, California where Dan Henderson defeated Maurico Rua in a 5 round battle. Henderson defeats Rua in instant classic It appeared that Dan Henderson would make short work of Mauricio Rua as it appeared that […]
UFC on FOX Network Debut: Payout Perspective
Welcome to another edition of Payout Perspective! This week we’ll be taking a look at the UFC on FOX network debut headlined by the UFC Heavyweight Title bout between Cain Velasquez and Junior Dos Santos. The event took place at the Honda Center in Anaheim, California and featured the HW title fight between Cain Velasquez […]