Welcome to another edition of Payout Perspective. This time we take a look at UFC 163 which was held in Rio de Janeiro, Brazil where Jose Aldo defended his Featherweight title against The Korean Zombie, Chan Sun Jung. Zombie’s shoulder pops out leading to Aldo victory It would have added to the lore and nickname […]
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What does it all mean? TV Ratings 101
MMA Payout had the opportunity to talk with Sean O’Neill, Vice President of Research at Spike TV to discuss the basics of ratings. While many report on ratings all the time, it’s rare that they are ever explained. Thus, we did a “Ratings 101” with Mr. O’Neill to go over the basics and explain what […]
Rampage-Tito on first Bellator PPV
During Bellator’s live event Wednesday night, it was announced that Rampage Jackson would meet Tito Ortiz on Bellator’s first ever pay per view on November 2nd in Long Beach, California. The announcement was somewhat of a surprise considering most had thought that Jackson would be boxing Roy Jones, Jr. Via Bellator press release: “To have […]
UFC on Fox 8: Payout Perspective
Welcome to a special edition of Payout Perspective. This time we take a look at UFC on Fox 8 from the KeyArena in Seattle, Washington where hometown fighter Demetrious Johnson turned back challenger John Moraga. Johnson armbars Moraga in 5th Demetrious Johnson earned a 5th round submission of John Moraga in front of the hometown […]
UFC on Fox 8 overnight ratings: 2.04 million viewer average
Television By Numbers reports that UFC on Fox 8 overnight ratings scored a 0.9 rating/4 share (in 18-49 demo) for an average viewership of 2.04 million viewers. Its the lowest rating for the UFC on the Fox network. The ratings do not include the overrun which was approximately 15 minutes over from its time slot. […]