Welcome to another edition of Payout Perspective. This time we take a look at UFC 314 at The T-Mobile Arena in Las Vegas, Nevada. New Champ Magomed Ankalaev wrested the UFC Light Heavyweight Championship away from Alex Pereira. It was a lackluster performance by Pereira on a night when many believed he would easily take […]
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TKO-Saudis announces new boxing league
Wednesday TKO announced the long-anticipated boxing league in partnership with Saudi Arabia. White will run the league according to the “UFC Model.” Turki Alalshikh, the chairman of Saudi Arabia’s General Entertainment Authority joined White for the announcement. No specifics, including the name of the league, were identified. But, it appears that the first event will […]
TKO getting into boxing business
President and COO of TKO Group Holdings, Mark Shapiro, confirmed what many suspected for a while that TKO would be entering the boxing business. Obviously, Dana White will be playing a major part in the endeavor while working with Saudi Arabia’s Tuki Alalshikh. It was revealed during TKO Group’s earning call that it was meeting […]
UFC Seattle attendance, gate, and bonuses
UFC Fight night 252 took place on Saturday night from Climate Pledge Arena in Seattle, Washington. After 12 years, the UFC returned to Seattle. Fans were eager for the promotion to come back to the Northwest as people came early for the prelims and the Arena was full by the start of the main card. […]
Monster Energy “pass-through” rights get QuikTrip on UFC mat
Monster Energy renewed its sponsorship rights with the UFC in a reported 9 figure deal. As part of its renewal, it receives “pass-through” for QuikTrip to get prime real estate on the Octagon mat. For those that notice, Monster Energy has shared an Octagon corner with convenience stores such as QuickTrip, Circle K and AM/PM […]